Jamie Oliver, the famous chef has plans to reach out to the crowd by releasing his new magazine by the end of 2008. This will disclose a number of his recipes, information about his current campaigns and other features written by Jools, his wife. Whilst the information stated was vague about anything else you can be sure it will be of use to any inspired chef as Jamie has always enjoyed running restaurants, writing cook books/recipes and revealing all of his tips and tricks in creating the ‘perfect’ dish.

His new computer game, available on the Nintendo DS will be an interactive cook book which also includes a series of cooking games. These will put you against the clock to shop, chop and cook various recipes of his. The game will also include recipes that Jamie recommends. His angle is that not only is cooking healthier for you, you will also save money instead of buying set meals or eating out – it shouldn’t be ignored with the economy the way it is for many people.

An insight of another one of Jamie’s food campaigns was also revealed on his Channel 4 documentary ‘Jamie’s Ministry of Food’ where is intends to improve the conditions in chicken farming.

Channel 4 has recently extended Jamie’s contract for a further 2 years which was reported at being valued at over £2 million.

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