Sportingbet attacks UK online gambling market
June 7, 2009 – 10:07 am | No Comment

Sportingbet has announced it will adjust its marketing to sports booking, claiming that it sees more future in the UK sports wagering industry than online poker or casinos.
According to company executives the online gambling operator …

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HOW TO CHOOSE YOUR CREATIVE AGENCY
November 20, 2008 – 3:50 pm | No Comment

For some companies, the prospect of finding and appointing a creative agency can be a daunting challange especially if this is an area they are unsure of. There are a number of questions which are …

T MOBILE MORE MINUTES ADVERTS BANNED
November 19, 2008 – 6:23 pm | No Comment
T MOBILE MORE MINUTES ADVERTS BANNED

T-Mobile’s press and brochure ads guaranteeing that customers will not be able to find more minutes for £30 anywhere else have been banned by the advertising watchdog for misleading customers about the best deal available.

SMS ADVERTISING FOR NON-MOBILE PRODUCTS GROWS AS MOBILE IS INTEGRATED INTO MARKETING BUDGETS FOR CONSUMER GOODS AND SERVICES
November 19, 2008 – 3:30 pm | One Comment

Comscore, a leader in measuring the digital world, has reported that SMS adverts for food, restaurants and fashion have grown while those for mobile products and services have declined. Comscore reports that the mobile marketing …

TOP FIVE MARKETING TIPS
November 18, 2008 – 1:16 pm | No Comment

After the stage of doing your market research, the next step is to market your company and what it does, you need to consider how you are going to target potential customers and how much …

MARKETING AGENCY SHOWS ITS ‘SPIRIT’
November 18, 2008 – 12:43 pm | No Comment

A Belfast retail marketing agency who specializes in shopping centres has won new contracts this week worth more than £3m. Spirit Marketing Group said it would help its new shopping centre clients — all located outside …