AOL has appointed six senior members to strengthen it’s digital ad business, Platform A.
The new team is set to build on brand advertising and affiliate marketing; a strategy that will combine all of AOL’s ad …

Currently, TV companies are restricted to leaving a 20 minute gap between ad breaks. TV companies will not be required to adhere to this time restraint from September. It is believed that this …

This year advertising agency Haygarth has enjoyed the success of securing the trade and consumer PR for Charmin toilet tissue, and Bounty Kitchen towels. Now they can add the appointment of the Learning Skills …

Citroen’s new Airdream programme is an environmental strategy. Launched this week at the British International Motor Show, it has a bold pro-active approach to boast. It’s green criteria is to lower CO2 emissions, implement …

Chelsea has followed the recent move of Manchester United to use SmartFocus software to track and analyse their marketing campaigns to laser target them to their supporters and have a better result in the form …