Sportingbet attacks UK online gambling market
June 7, 2009 – 10:07 am | No Comment

Sportingbet has announced it will adjust its marketing to sports booking, claiming that it sees more future in the UK sports wagering industry than online poker or casinos.
According to company executives the online gambling operator …

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Coca-Cola launches Dilli Di Se marketing campaign
June 9, 2009 – 12:52 am | No Comment
Coca-Cola launches Dilli Di Se marketing campaign

Coca-Cola has launched Dilli Dil Se marketing campaign with the help of interactive touch screen kiosks.
Developed and conceived by digital agency C3CUBE Multimedia for Coca-Cola India, the kiosk network is part of an integrated marketing programme …

Gala Bingo Launches Bingo Festival
June 5, 2009 – 4:27 pm | One Comment
Gala Bingo Launches Bingo Festival

Gala Bingo will be launching an exciting two-week free bingo festival on Monday 8th June on its online bingo website.
With the ‘free bingo’ phrase reported as one of the talked about topics on the town, …

Food Retailers Fighting Against Obesity
June 3, 2009 – 10:14 am | One Comment
Food Retailers Fighting Against Obesity

Food retailers around the UK are fighting the battle against obesity according to a new dossier from the British Retail Consortium. (BRC)
The BRC says its “substantial catalogue of evidence” shows its members, which include Burger …

Barbie to undergo a makeover
May 27, 2009 – 2:13 pm | One Comment
Barbie to undergo a makeover

Barbie brand is set for a relaunch as Mattel seek to re-introduce the 50-year-old doll brand in the UK by changing its packaging and marketing to be labelled as a “fashion icon.”
The makeover covers point …

Flying on Cloud Nine with Air New Zealand
May 22, 2009 – 11:42 pm | No Comment
Flying on Cloud Nine with Air New Zealand

Air New Zealand have launched a match-making campaign in a bid to get single Americans to visit New Zealand.
The edgy marketing campaign due to depart on 13th October 2009 will see the flight depart from …