Sportingbet attacks UK online gambling market
June 7, 2009 – 10:07 am | No Comment

Sportingbet has announced it will adjust its marketing to sports booking, claiming that it sees more future in the UK sports wagering industry than online poker or casinos.
According to company executives the online gambling operator …

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Travelodge launches price comparison campaign
April 24, 2009 – 10:12 pm | No Comment
Travelodge launches price comparison campaign

The Travelodge will launch a new price check campaign to position itself as the cheapest hotel chain against other hotel chain rivals.
The campaign focuses on savings customers can make if they book a room …

Endemol runs video channel on Independent.co.uk
April 17, 2009 – 3:45 pm | No Comment
Endemol runs video channel on Independent.co.uk

Production company Endemol have teamed up with video-on-demand media firm, The Web TV Enterprise, to create an exclusive new video channel on The Independent’s website.
The new video channel will host Endemol’s digital series, ‘The Gap Year,’ …

Vodka drink blacklisted over harmful marketing
April 16, 2009 – 2:31 pm | No Comment
Vodka drink blacklisted over harmful marketing

A vodka drink sold in test tube packaging has been blacklisted by drinks watchdog Portman Group, after their website featured a young woman holding up a banner saying, “I am off my tits.”
Labelled and packaged …

Green & Black’s revamp packaging
April 15, 2009 – 2:19 pm | No Comment
Green & Black’s revamp packaging

Chocolate brand, Green and Black’s are to revamp their packaging in a bid to revive sales, and position itself as more mainstream in the chocolate market.
The revamp is due to be rolled out in June …

Global ad campaign launched to revamp London’s image
April 14, 2009 – 11:36 am | No Comment
Global ad campaign launched to revamp London’s image

Visit London plans to refresh the capitals image in preparation for the 2012 Olympics through a  global ad campaign.
Titled ‘See the World. Visit London,’ the campaign will be released during the handover on August 24th, …