Closer to promote road safety campaign
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Bauer Media has been trusted to promote the Department for Transport’s new road safety campaign.
Negotiated by Carat Sponsorship, the campaign will run under it’s celebrity title Closer. The campaign aims to reduce child death and injuries through four advertorials and an insert game and poster supplement in the magazine. The Government’s THINK! Road Safety campaign also targets parents, equipping them with knowledge and support for pedestrian, cycle, driver and passenger safety.
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Posted by admin on September 23rd, 2008 :: Filed under Marketing, Press
Tags :: Bauer Media