The almost 100 year old retailer Woolworths is discovering that you can indeed live twice, the brand is being reborn online after it fell into the hands of administrators just before Christmas. There has been …

Starbucks Profits Plunge
After claiming a 69% fall in profits in the first quarter of the year, the coffee shop chain Starbucks has decided to shut down 300 underperforming stores which will lead to 6,700 jobs …

Mark Charkin, marketing Chief at Bebo stated at today’s Internet Advertising Bureau Engage conference that Social Media needs to do more to prove it can offer returns on investment.   He stated that Bebo is exploring …

Cutting the luxuries in business depends on your interpretation of a luxury.  In the credit crunch more and more essentials are getting misinterpreted for luxuries and are being removed from what is in essence an …

We’ve all heard of the 80:20 rule. 80 percent of your business comes from 20 percent of your customers.  But how many businesses really take the care to ensure they look after those customers?
It’s easy …